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How to increase traffic on my Whatsapp business number

Discover the best practices to promote Whatsapp within your hotel and have multiple conversations via this channel

Why using Whatsapp ?

  • Send a personalized welcome message
  • Keep your guests updated on their order status
  • Manage reservations on WhatsApp
  • Communicate quickly with guests
  • Automate your WhatsApp messaging for real-time responses

How to promote WhatsApp in your hotel

1. Integrate Whatsapp number with Google My Business:

Please follow the steps in the link below to add your WhatsApp number to Google My Business:

👉How to integrate WhatsApp with Google My Business

2. Add the WhatsApp logo next to your phone number

Place the WhatsApp logo next to your phone number across all your communication channels to clearly show guests that they can reach you via WhatsApp.

Where to display it:

  • Website (contact page, footer)

  • Email signature

  • Social media profiles

  • Flyers, brochures, business cards

  • Hotel reception

Best practices:

  • Use the official WhatsApp logo
  • Add a message: “Contact us on WhatsApp” or “Available on WhatsApp 24/7”

3. Create a direct link to start a WhatsApp conversation

A direct link allows your guests to start a conversation with you in just one click, without saving your number.

Link format:
https://api.whatsapp.com/send?phone=yourphonenumber

👉 Replace yourphonenumber with your number in international format (without “+” or spaces)
Example: 33XXXXXXXX

Where to share this link:

  • Website button (“Book via WhatsApp”)
  • Instagram / Facebook bio
  • Email campaigns
  • SMS marketing

4. Create a WhatsApp QR code

A QR code allows guests to instantly access your WhatsApp by simply scanning it with their phone.

Steps:

  1. Copy your WhatsApp link
  2. Go to a QR code generator
  3. Select the URL option
  4. Paste your link
  5. Download your QR code

There are several free websites available to create your own QR code.
For example: https://fr.qr-code-generator.com/

Where to use it:

  • At the reception
  • In guest rooms (near the phone or desk)
  • On menus (room service, restaurant)
  • On posters and printed materials

 

💡Tip:
Add a short message next to the QR code:“Scan to chat with us on WhatsApp”